
Deliverables & Specifications
HEADLINE | Max 30 characters w/spaces |
SUB-HEAD | Max 40 characters w/spaces |
VEHICLE IMAGE |
Image: Format: |
SITE AND OEM URLS | Link 1: Research & Reviews* (site specific) One (1) click tracker Links 2 and 3: Advertiser Defined Text: Max 20 characters w/ spaces (each) Two (2) destination urls Two (2) click trackers *Link provided by Hearst Autos. Will be specific to the website the ad displays upon. |
LEGAL COPY (OPTIONAL) | Max 225 characters w/spaces (appears on rollover) |
TRACKING | 1x1 impression pixel |
ASSET DELIVERY | 8 business days prior to campaign launch |
AD SERVER |
Site |
NOTES | Hearst Autos will charge client for missed delivery of reserved inventory due to late or out-of-spec creative |