Products, Specs, & Demos

Sponsored Consideration

DESKTOP / MOBILE

Sponsored Consideration Desktop Wireframe Image
Desktop Demo
Mobile Demo

Deliverables & Specifications

MODEL NAME 25 characters with spaces
MARKETING COPY 165 characters with spaces. Text only appear on certain width sizes.
VEHICLE IMAGE

Image (1 each of):
Left-facing three quarter (3/4) view 400x230px @ 72 dpi
Right-facing three quarter (3/4) view 400x230px @ 72 dpi

Format:
Transparent or white background Aligned to the bottom and with minimal white space PNG (preferred) | GIF | EPS
SITE AND OEM URLS

CTA 1: Research model page* (site specific) is supplied by Hearst Autos
 

CTA 2: Advertiser site page is supplied by Advertiser
Text: Advertiser domain name, (e.g. make.com)
Destination url


*Link provided by Hearst Autos. Will be specific to the website the ad displays upon.

Clickable Image: Destination url
TRACKING 1x1 impression pixel and Click Tags, one per CTA and Clickable Image (see above)
ASSET DELIVERY 8 business days prior to campaign launch
AD SERVER

Site
NOTES Hearst Autos will charge client for missed delivery of reserved inventory due to late or out-of-spec creative
Not subject to viewability measurement