
Deliverables & Specifications
LAUNCH UNIT SPECIFICATIONS | |
---|---|
HEADLINE | 3-5 headlines Max 120 characters w/spaces (each) Best practice: include long and short options |
PREVIEW IMAGE | 16:9 ratio and 1:1 ratio 72dpi | Max 1MB each JPG (preferred) | PNG Best practice: provide a minimum of 5 images |
TRACKING | 1x1 |
ASSET DELIVERY | 15 business days prior to campaign launch |
AD SERVER | Site |
NOTES |
Outside traffic drivers allowed |
SPONSORED CONTENT PAGE SPECIFICATIONS | |
LOGO | 200 x 80 px Transparent PNG |
ARTICLE COPY | Max 2500 words Best practice: 500 words |
VIDEO | YouTube | Vimeo URL Auto-play (available on Desktop) Click to Play (Desktop | Mobile) |
IMAGES | 800px wide (16:9 ratio) 72dpi | Max 1MB each JPG (preferred) | PNG Best practice: Max 10 |
CTA | URL Click tracker |
ASSET DELIVERY | 15 business days prior to campaign launch |
AD SERVER | Site |
NOTES |
Outside traffic drivers allowed |