SHOPPING LINK
Drive shoppers to take action on your brand’s site with shopping links natively integrated on make and model pages.
DELIVERABLES & SPECIFICATIONS
400 X 160
| Spec | Value | 
|---|---|
| DESKTOP | Yes | 
| TABLET | Yes | 
| MOBILE | Yes | 
| Vehicle Image / Logo | 400x160 at 72dpi (max file size 30kb, transparent background) | 
| Body Copy | 78 characters max (w/spaces).Note: Copy should include Make and/or Model name, where applicable. | 
| Link | CTA: 16 characters max (w/spaces) | 
| Tracking | 1x1 tracking pixel, 1 Click Tag per link | 
| Asset Delivery | 8 business days prior to campaign launch | 
| Ad Server | Site | 
| SERVED BY OPTIONS | Site Served; Site Served w/3rd-party 1x1 | 
| Notes | Hearst Autos will charge client for missed delivery of reserved inventory due to late or out-of-spec creative. 
Not subject to viewability measurement.  | 
